"Non-Manipulative Selling provides practical tools that will help salespeople to influence others effectively in a world that wants to buy and not be sold." author of Situational Selling and Situational Leadership "If you deal with people, read this book. Communications, values, empathy, needs, and trust... these powerful keys are defined, simplified, and taught to make us masters of the sales process. author of The Seeds of Greatness and The Winner's Edge "You will probably double your income and have fun at the same time, once you learn and apply the sales techniques in this great book."