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    Essentials of Marketing
    Essentials of Marketing
    Essentials of Marketing
    Essentials of Marketing
    Categories
    Textbook/Educational Curriculum
    College & Above

    Essentials of Marketing

    by: Charles W. Lamb, Joseph F. Hair, Carl McDaniel, Charles W. Lamb, Joseph F. Hair

    Condition

    Used
    New / Like New

    Format

    Paperback
    Hardcover

    $14.99

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    Essentials of Marketing

    Essentials of Marketing

    By: Charles W. Lamb

    1 copy available

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    Product Details

    Category - Textbook/Educational Curriculum / College & Above

    Format - Paperback

    Condition - Good

    Listed - 4 months ago

    Views - 1

    Ships From - Missouri

    Est. Publication Date - Oct 2005

    Overview

    Publisher Description

    Emphasizing the analysis of marketing opportunities, product and distribution decisions, and promotion and pricing, this textbook covers the basics of marketing and illustrates major concepts with rea...

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