Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Like New

Listed - 2 years ago

Views - 24

Wishes - 3

Ships From - Colorado

Est. Publication Date - May 2007

Publisher Description

Verklin and Kanner expose the inner workings of the media, marketing, and advertising industries and reveal how a few powerful ad-buying companies decide what consumers will see, hear, and read--and u...