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    Categories
    Textbook/Educational Curriculum
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    The Business of Media
    The Business of Media
    The Business of Media
    The Business of Media
    The Business of Media
    The Business of Media
    The Business of Media
    The Business of Media
    The Business of Media
    The Business of Media

    by: David R. Croteau, William Hoynes

    The Business of Media

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    The Business of Media

    The Business of Media

    By: David R. Croteau

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    Product Details

    Category - Textbook/Educational Curriculum / College & Above

    Format - Paperback

    Condition - Good

    Listed - 3 months ago

    Views - 1

    Ships From - Ohio

    Est. Publication Date - Feb 2001

    Seller Description

    There are highlights and pencil marks . Sociologists Croteau and Hoynes offer a critical analysis of the rapidly changing media industry. They examine the influence that media have on US society, with particular attention paid to the tension between the industry's quest for profits and a democratic society's need for media in the public interest. The revised second edition reflects developments such as recent media mergers and policy shifts; discusses public debate about media ownership and media conglomerates; and explores the continuing integration of the Internet and the impact that changing technologies are having on the media business. 2001

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    Publisher Description

    The Business of Media focuses on the changing media industry and the tension between the media industry's insatiable quest for profits and a democratic society's need for a media system that serves th...

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