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    Categories
    Textbook/Educational Curriculum
    College & Above
    Advertising and Promotion

    Advertising and Promotion

    Condition

    Used
    New / Like New

    Format

    Paperback
    Hardcover

    by: George E. Belch, Michael A. Belch

    $25.00

    More from this author

    More books by George E. Belch

    Advertising and Promotion

    George E. Belch

    Advertising and Promotion

    $25.00
    Advertising and Promotion: an Integrated Marketing Communications Perspective

    George E. Belch

    Advertising and Promotion: an Integrated Marketing Communications Perspective

    Sold Out

    Discover more

    Advertising and Promotion

    Advertising and Promotion

    By: George E. Belch

    2 copies available

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    Product Details

    Category - Textbook/Educational Curriculum / College & Above

    Format - Hardcover

    Condition - Good

    Listed - A year ago

    Views - 19

    Ships From - Washington

    Est. Publication Date - May 2006

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    Overview

    Publisher Description

    The integrated marketing communications perspective, (the theme of the text), catapults the reader into the business practices of the 21st century.