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    Categories
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    Business & Economics

    Absolute Value

    Rare find!
    Only 1 copy left.
    Absolute Value

    by: Itamar Simonson, Emanuel Rosen

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    Absolute Value

    Absolute Value

    By: Itamar Simonson

    1 copy available

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    Published
    Drafts

    Overview

    Publisher Description

    Going against conventional wisdom, Absolute Value reveals what really influences customers today and offers a new framework--the Influence Mix--for thinking about consumer decision making, which shoul...

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