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Product Details
Category - Textbook/Educational Curriculum / College & Above
Format - Paperback
Condition - Excellent
Listed - 2 months ago
Est. Publication Date - Jan 2010
Overview
Preface to Marketing Management
ISBN: 9780073529967
Publisher Description
Preface to Marketing Management, 12e, by Peter and Donnelly, is praised in the market for its organization, format, clarity, brevity and flexibility. The text serves as an overview for critical issues...
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