Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

by: John DeVincentis, Neil Rackham

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Product Details

Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Like New

Listed - 5 days ago

Ships From - Colorado

Est. Publication Date - Feb 1999

Overview

Rethinking the Sales Force: Redefining Selling to Create and Capture Customer Value

Publisher Description

In today's markets, success no longer depends on communicating the value of products or services. It rests on the crucial ability to create value for customers. Sales forces need to retool current str...

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