The Discipline of Market Leaders

The Discipline of Market Leaders

by: Michael Treacy, Fred Wiersema

$7.95

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The Discipline of Market Leaders

The Discipline of Market Leaders

By: Michael Treacy

7 copies available

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Product Details

Category - Non Fiction / Business & Economics

Format - Paperback

Condition - Good

Listed - 7 months ago

Ships From - California

Est. Publication Date - Feb 1997

Seller Description

B010

Overview

The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market

Publisher Description

This work presents a simple thesis: that sucessful companies - the market leaders - excel at delivering one type of value to their chosen customers. Market leaders choose a single value discipline and...

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