Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Like New

Listed - 3 months ago

Views - 1

Ships From - New York

Est. Publication Date - May 2001

The Attention Economy: Understanding the New Currency of Business

Publisher Description

In today's information flooded world the scarcest resource is people's attention. This book argues that unless companies learn to capture, manage and keep it, they'll fall behind.