Category - Non Fiction / Business & Economics

Format - Hardcover

Condition - Like New

Listed - 3 months ago

Ships From - New Jersey

Est. Publication Date - Dec 1994

The Discipline of Market Leaders: Choose Your Customers, Narrow Your Focus, Dominate Your Market

Publisher Description

This work presents a simple thesis: that sucessful companies - the market leaders - excel at delivering one type of value to their chosen customers. Market leaders choose a single value discipline and...