Product Details

Category - Textbook/Educational Curriculum / College & Above

Format - Paperback

Condition - Excellent

Listed - 24 days ago

Views - 1

Ships From - New York

Est. Publication Date - Oct 2016

Overview

Brand Management Strategies: Luxury and Mass Markets

ISBN: 9781501306679

Publisher Description

As global economies grow and the cost of doing business increases, the brand is the pre-eminent business asset needed for success in global business development. Brand Management Strategies: Luxury an...

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Brand Management Strategies

Brand Management Strategies

By: William D'Arienzo

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