As of my knowledge cutoff in early 2023, Lotte Jeffs is a British writer, journalist, and creative director. She has contributed to various publications, such as ELLE UK, where she served as Deputy Editor. Jeffs is known for her work covering topics related to lifestyle, fashion, and LGBTQ+ issues. She has also penned a column for the Evening Standard. Additionally, Lotte Jeffs is the author of "How to be a Gentlewoman: The Art of Soft Power in Hard Times," a book which offers guidance on leading a kinder, more considered lifestyle. Her work in journalism has been recognized with awards, and she is a public speaker on topics like media, creativity, and diversity. Please note that her career and accomplishments may have evolved since this time, so it's always good to conduct a current search for the latest updates on her professional life.